Lead generation for B2B and services
B2B lead generation agency built around qualified leads, not form fills.
We run Google, LinkedIn and Meta campaigns, landing pages and follow-up so your sales team spends time on buyers, not tyre-kickers.
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Tell us a little about your business. We'll reply within one business day.
What our b2b lead generation covers.
Channel strategy
Google Search for active demand, LinkedIn for reaching decision-makers by role and company, Meta for volume at lower cost.
Landing pages
Focused pages for each offer and audience, with the right amount of friction to filter out poor-fit leads.
Lead qualification
Form questions, scoring and routing so the best leads reach sales first.
Follow-up flows
Email, WhatsApp and call sequences that contact new leads within minutes, while intent is high.
CRM integration
Leads pushed into your CRM with source data, and closed deals sent back to the ad platforms.
Pipeline reporting
Cost per qualified lead, opportunities and revenue by channel, not just lead counts.
Why lead generation disappoints sales teams.
We usually find the same problems when we audit an account. Fixing them is often the fastest win.
Our campaigns have generated more than 10 million leads for clients. In one engagement, lead-gen campaigns produced $23K+ in revenue from leads and over 10,000 qualified clicks.
Campaigns optimised for the cheapest lead, which attracts the least serious buyers.
Slow follow-up: leads called a day later have often gone cold.
No feedback loop, so ad platforms never learn which leads closed.
Marketing and sales arguing over lead quality without shared data.
How we work.
Free audit
We review your account, tracking and landing pages and show you where money is being lost.
Plan
Targets, budget, structure and a testing roadmap agreed with you before anything changes.
Launch
Tracking fixed first, then campaigns, creative and pages go live.
Test weekly
New creative, audiences and pages every week. Budget moves to what works.
Report and scale
Plain-language reporting on cost, leads and revenue, then we scale the winners.
Common questions
Further reading from our blog:
What is a qualified lead?
One that matches your ideal customer and has a real need and budget. We agree the definition with your sales team before launch, then optimise toward it. See cost per lead vs cost per qualified lead.
Is LinkedIn worth the higher cost?
For high-value B2B deals, often yes, because you can target by job title, seniority and company. For lower-ticket services, Google and Meta are usually more efficient.
How fast should we follow up on leads?
As fast as possible. Contacting a lead within minutes rather than hours makes a large difference to connection rates. We help set up the flows for this.
Do you generate leads for international markets?
Yes. We run lead generation for companies selling to buyers in the US, the UK, Europe, the UAE and Australia.
Do you sell or share lead lists?
No. Every lead comes from campaigns run for your business, and the data belongs to you.
Also see: Meta ads agency · Google Ads agency · Shopify marketing agency · All services · E-commerce growth
Want a second opinion on your account?
Book a free audit. We'll show you what is working, what is not, and what we would change first.